Top Advisor Marketing

Episode 269 - 16 Social Media Etiquette Rules for Financial Advisors

November 5, 2020

There are ways to conduct yourself professionally on social media –– and there are etiquette blunders to avoid at all costs. 

Today, Kirk and Matt discuss “14 Essential Social Media Etiquette Rules for Brands” written by Todd Clarke and published by Hootsuite. They add their own spin for financial advisors and tack on two more rules –– including one you definitely won’t expect to hear in a list about etiquette –– to help you gain a strong social media audience.

In this episode, you will learn:

  • Whether it’s ever acceptable for advisors to use auto-replies and bots
  • Easy ways to check the tone of your social media posts before you publish them
  • How to pick a fight on social media and example-topics for advisors
  • How to make the most of the social media algorithms to gain maximum visibility
  • And more!

Tune in now to learn the most important social media etiquette rules for advisors!

 Resources: 

Top Advisor Marketing |14 Essential Social Media Etiquette Rules for Brands by Todd Clarke | Webinar Replay: How to Write Social Media Posts That Get Clicks

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